Speaking Showcase
2nd June 2011 - The Social Media Thunderstorm. A Panel Debate - Social Media in a Corporate Context, London
Now in its third year, Social Media in a Corporate Context has been the UK's must-attend conference for those keen to discover new and exciting ways to engage with their stakeholders.
Panelists included Simon Kleine, VP Corporate Communications Visa Europe, Polly Markandya, Head of Communications UK, Medecins Sans Frontieres, Phil Dickie, Head of News WWF and Donald Steele, Communications Advisor to the BBC.
Social media tools are increasingly used by those who need to communicate to audiences who are not necessarily their customers. Social Media in a Corporate Context is for all corporate communications professionals who need to understand how social media forge a dialogue with internal and external stakeholders.
Conference:
Attendees learned:
How you can keep the company’s integrity and reputation intact when control is harder to manage?
- How you can effectively use the information gained from social media evaluation?
- How you catch the attention of the tech savvy internet generation?
- How you ensure you have the planning, expertise and resource to manage communications during a crisis?
- How companies reach out to dispersed employees and keep them engaged?
Social Media in a Corporate Context took place in the conveniently located Grange St Paul's Hotel, close to St Pauls and Bank underground station.
The Grange St Paul's Hotel, 10 Godliman Street, London, EC4V 5AJ.
